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Marketing

The ability to market one’s agricultural products to carefully evaluated and well-targeted customers and market channels can greatly enhance the profitability of farm-based enterprises. Proper planning, product quality, packaging, pricing, placement and skillful negotiation add up to sales success in both direct marketing efforts and wholesale market channels.

Click on the links below to learn more about Northern New York Agricultural Development Program projects and other resources that focus on what producers can do to increase the profitability of their production enterprises through improved marketing.

Articles
-
What is a CSA: Community Supported Agriculture in the Adirondacks
and the North Country

Press Releases
- 40 Farmers’ Markets Offer Fresh Food, Nutrition & Fun across Northern NY

Also: Download A Printable Directory of Farmers Markets
- Regional Food Buyers, Sellers, Branders Share Tips on May 1-3 Tour in NNY
- Conference Brainstorms Ways to Connect Local Farms, Food and Consumers
With excerpts from Malone Telegram article by Connie Jenkins

- Livestock Marketing Toolkit Debuts at December 9 & January 27 Meetings


Research Reports
- Rural and Ag Economic Development Specialist for Franklin County
- To learn more about agricultural economic development programs in Franklin County, click here.

Additional Resources
Click Here for links to the following resource websites:

- Adirondack Harvest
- ANCA – Adirondack North Country Association
- Community and Rural Development Institute
- Cornell Beef Program
- Cornell Farm to School Program
- Cornell Maple Program
- Cornell Program on Dairy Markets and Policy
- Cornell Sheep Program
- NNY Maple Weekend
- Northeast Organic Farming Association: New York
- Northeast Organic Network
- Sheep and Goat Marketing Info